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everyone needs a little . . . . . .

Southern Charm!

At Southern Charm Winery, we believe everyone is a wine connoisseur because you know what you like better than anyone else does. Our crafted wines will deliver a crisp and clean taste that you will absolutely love, whether you prefer sweet, dry, red, or white. Our winery also offers unique gifts and interesting wine accessories. Come in today and see for yourself how some Southern Charm makes the world a little better!

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UPCOMING EVENTS . . . . .  Come see us!!!

Lincolnton's 2026 Apple FestivalLincolnton's 2026 Apple Festival
Lincolnton's 2026 Apple Festival

CELEBRATING THE HARVEST SINCE 1972

 The Lincoln County Apple Festival attracts more than 25,000+ visitors to charming downtown Lincolnton every October.

Whiskey, Wine, & Fire 2026Whiskey, Wine, & Fire 2026
Whiskey, Wine, & Fire 2026

October 24, 2026

5pm – 9pm


Ignite Your Senses.


Each Guest Receives a

Souvenir Cup

to enjoy All You Care To Taste Whiskey & Wine Tastings as you stroll from table to table.


Live Open Fire Cooking

–

whole animal grilling, featuring familiar and exotic meats. Many of your favorite Food Trucks will be on-site!!


Raw Oyster Bar!

$2 a shuck, a la carte. Limit 1/2 Dozen at a time.


Jumbo Churrasco Meat Kebab! Preorder your Kebabs! Featuring beef, chicken and sausage plus veggies – smoked then grilled on 14″ skewers (Can feed 2…or 1 hungry Viking). No Substitutions.


Steamed Oyster Buckets! Preorder your bucket of Fresh Steamed Oyster to enjoy in the Pines! $29 in advance, approximately 2 Dozen Oysters.


Wine By The Bottle! Visit the Onsite Wine Store to pick out a Whole Bottle from our curated selection just for you!

Music: Listen To Live Music on The Main Stage – featuring Americana and Yacht Rock music.


Shop: Browse Cool Exhibits of Brewerania, Hot sauces, BBQ accessories, and even a cigar area.


… and a few surprises!

Halloween at Southern Charm Winery! (for adults only) - 6 PM until at least 10 PM on Friday, October 30thHalloween at Southern Charm Winery! (for adults only) - 6 PM until at least 10 PM on Friday, October 30th
Halloween at Southern Charm Winery! (for adults only) - 6 PM until at least 10 PM on Friday, October 30th

The lights will be down low, Halloween music will be up, and a mystery drink will be included in the tasting lineup!

Free tastings for adults that come in wearing a full costume!

Discounts will be offered on wine slushies, wine by the glass, and beer!

Christmas Kickoff! - November 14thChristmas Kickoff! - November 14th
Christmas Kickoff! - November 14th

Official day for Christmas season to start in downtown Lincolnton!

We will have in-store discounts on this day and free samples of hot mulled wine!

November 14th, 2026

Hickory Christmas Show 2026Hickory Christmas Show 2026
Hickory Christmas Show 2026

December 4–6, 2026 | Hickory Metro Convention Center

-------------------------------

Shop 200+ vendors, visit Santa, enjoy live performances, family activities, specialty foods and three days of Christmas fun.

About Us

Since 2008 our primary goal has been to offer wines that are delicious and appealing to everyone. An atmosphere of casual and comfortable hospitality is what you find when you come through our doors. We hope that you'll find our wines to be unique and surprisingly refreshing. Our wish is that when you leave, you'll have a smile on your face and plans to return soon!

Let us be a part of your next special event.

Weddings, Private Parties, Festivals!

Our custom concession trailer is rightly named "WINEONA". She will add character to your gathering and serve up refreshing wine, beer, and wine slushies!

Ask about our availability
RECOMMENDED!

Seasonal Wines and Best Sellers!

Seasonal Wine - Oct thru Dec
Christmas in Dixie
Crisp Cranberry
Available: -2
$15.00
Pre-Order
#1 seller!
Edisto Black
Blackberry
Available: 131
$14.00
Buy Now
Southern Charm
Peach
Available: 376
$14.00
Buy Now
Summer Mist
Strawberry Zinfandel
Available: 174
$14.00
Buy Now

Tami R

I have got to say this was a great experience! Emily is super sweet and the wines are great. I think even the dry wines are mild enough to reach a wide range of people. Definitely worth a visit.

Beverly P L

Have been buying their wine for several years now. Very good wine, I like the fruity wines. We have been to their shop, so cute. Lovely people.

Angel W

I absolutely LOVE this winery! The owners are amazing, the workers ate so friendly and knowledgeable, and the wine..... the BEST part. You will not be disappointed, only sad that you waited this long to find this Gem! I drive 3+ hours. Always 100% recommended and 1000% satisfied!

Sterling W

Very warm atmosphere and workers are very nice and make you feel like your apart of the Family and not just a Customer. Wine selection was very nice size and on point when it came to the description of each wine variety . Plus, you take home the wine glass you drink from with their name on it. The whole experience is well worth the trip to their store to taste their wines. A choice of 5 or 10 different wine selections 5 different types for $6 or $11 for 10, and they give enough in your glass to get a good taste of each selection you make. Thanks for a informative and fun time at the tasting.

Shipping

Shipping is available to all of North Carolina and most other states. However, we are not able to ship to Texas, Virginia, New York, Arkansas, Utah, and Rhode Island. Feel free to call or message us to verify other states, or if you have any questions at all.

Location

Located in the Anderson Building in downtown Lincolnton, NC.

Our address
235 E Main Street Lincolnton, NC 28092
Get directions
Hours
Tuesday - Saturday 12 PM - 6 PM
Contact us
+1-704-240-9899