everyone needs a little . . . . . .

Southern Charm!

UPCOMING EVENTS, . . . . . . . Come see us!!!

Historic Morgonton Festival, Sept 11th & 12th

The 44th Annual Morganton Festival is set for Friday, September 11th from 12:00-11:00pm and Saturday, September 12th from 9:00am-10:00pm in downtown Morganton, North Carolina. The festival features 2 stages with free music each evening on the Courthouse Square Stage, dancers, acrobats and theater talents on the Pepsi Stage and wonderous amazements on the Kid Zone stage. In addition to the entertainment there is fun with rides and games, food for all ages, plus over a mile of arts and crafts vendors!

Lincolnton's Alive After 5 Downtown Concert, Sept 17th

Lincolnton's Summer Concert Series featuring a variety of regional and national artists and supported by local business sponsorship with an emphasis on showcasing the downtown merchants.

Claremont Daze, Oct 2nd & 3rd

Main Street in downtown Claremont comes alive each year during the Claremont Daze Festival, bringing families and community members together for two fun-filled days of food, live music, and fellowship.

Lincolnton's 2026 Apple Festival

CELEBRATING THE HARVEST SINCE 1972

The Lincoln County Apple Festival attracts more than 25,000+ visitors to charming downtown Lincolnton every October.

2026 Carolina Balloon Festival

The Carolina BalloonFest is pure joy from start to finish — the kind of event that feels magical no matter your age. From watching colorful hot air balloons fill the sky at sunrise and glow at night, to live music, local food, family-friendly activities, and the buzz of thousands of people coming together, there’s an energy you can’t quite describe until you experience it.

About Us

Since 2008 our primary goal has been to offer wines that are delicious and appealing to everyone. An atmosphere of casual and comfortable hospitality is what you find when you come through our doors. We hope that you'll find our wines to be unique and surprisingly refreshing. Our wish is that when you leave, you'll have a smile on your face and plans to return soon!

Let us be a part of your next special event.

Weddings, Private Parties, Festivals!

Our custom concession trailer is rightly named "WINEONA". She will add character to your gathering and serve up refreshing wine, beer, and wine slushies!

Ask about our availability

Seasonal Wines and Best Sellers!

Seasonal Wine - Oct thru Dec

Tami R

I have got to say this was a great experience! Emily is super sweet and the wines are great. I think even the dry wines are mild enough to reach a wide range of people. Definitely worth a visit.

Beverly P L

Have been buying their wine for several years now. Very good wine, I like the fruity wines. We have been to their shop, so cute. Lovely people.

Angel W

I absolutely LOVE this winery! The owners are amazing, the workers ate so friendly and knowledgeable, and the wine..... the BEST part. You will not be disappointed, only sad that you waited this long to find this Gem! I drive 3+ hours. Always 100% recommended and 1000% satisfied!

Sterling W

Very warm atmosphere and workers are very nice and make you feel like your apart of the Family and not just a Customer. Wine selection was very nice size and on point when it came to the description of each wine variety . Plus, you take home the wine glass you drink from with their name on it. The whole experience is well worth the trip to their store to taste their wines. A choice of 5 or 10 different wine selections 5 different types for $6 or $11 for 10, and they give enough in your glass to get a good taste of each selection you make. Thanks for a informative and fun time at the tasting.

Shipping

Shipping is available to all of North Carolina and most other states. However, we are not able to ship to Texas, Virginia, New York, Arkansas, Utah, and Rhode Island. Feel free to call or message us to verify other states, or if you have any questions at all.

Location

Located in the Anderson Building in downtown Lincolnton, NC.

Our address

235 E Main Street Lincolnton, NC 28092

Get directions

Hours

Tuesday - Saturday 12 PM - 6 PM

+1-704-240-9899

emily@southerncharmwinery.com